Gamez With Dad

Concept

Branding/Logo project for a Twtich.Tv / YouTube channel. Objective was to make a caricature like logo of the host. With the main direction to focus on his goal of providing family friendly content; as well as being a father himself whom would sometimes play video games with his children on streams and episodes.

SOLUTION

Logo was inspired by the Apple custom “Memoji” and combining it with a button/shield. The “emotes”, icons used by subscribers for use in stream chats, were hand drawn letters to mimic comic book expressions. Apparel was created to help conceptualize potential merchandise to promote the channel. A “gaming jersey” idea was created so that the host would wear it on camera during streams/videos.  Video was made as an intro graphic for edited video clips and to accompany certain stream transitions.